The whole reason behind pulling analytics for a website, social media profile or stock market is to be able to understand what the hell is happening over time. Ideally, we’d be able to quickly see trends and patterns of information. Those patterns from data collected by analytics trackers can be very important to making decisions. Then, you should be able to do some predicting (like Kayak’s price forecasting feature).

It’s possible for anyone in a company to be a great manager. You don’t need the promotion fairy to come around and tap you with a magic wand and say, “Now you’re a manager!” It’s also possible to be a great leader and completely suck at managing. Think of those executives who inspire the workforce but can’t actually get anything done.