In past years, Globoforce ran a user conference that looked typical to other companies their size. Their best customers would attend, share best practices, get some product previews, and have some fun. It would hopefully involve a nice location, too. After all, for the hardcore administrators and users of the product, it might be the only conference they attend for the year.

Whenever we bring on a new employee at The Starr Conspiracy, we walk them through all of our methodologies and processes so they can understand how and why we do things. And trust me, as someone who went through it: it's a lot. It's not like you understand everything right away, either.

2nd day @StarrConspiracy & blown away at methodology behind client work for #marketing & #brandbuilding. What's tomorrow gonna bring?

— Rita Jackson (@RitaCJackson) February 18, 2015

That might be a little bit of a surprise to those who imagine, expect, or even come from Mad Men-esque agency life. While I'd love to believe that our best ideas come on the back side of a late night gin martini, I know better. 

In our latest Lightpaper™, The Starr Consiracy Intelligence Unit teams up with research and analyst firm Brandon Hall Group to tackle the shifting state of learning in the human capital management arena. This primary research reveals what is needed to educate, train, and develop the most complicated and demanding group of employees to ever enter the workforce.

We answer five key questions about the learning category: