A Harvest Carnival of HR

Let's cut to the chase, okay? Pumpkin ales are the shit. So while everyone is freaking out about fall colors, carving gourds, and Halloween, I'm just going to sit here and drink my Pyramid Pumpkin Ale and enjoy my night. I'll admit it, too: I'm a simple man with simple tastes but I do love the harvest season.

What does this have to do with the Carnival of HR? Not much. Except for the fact I'm drinking a pumpkin ale right now and it's put me in a festive mood to share with you some of the top posts of the autumnal variety. Let's begin, shall we?

The #InfluenceHR Social Media Policy

Over the course of one day, speakers at InfluenceHR will share marketing secrets with CEOs, CMOs, and customer-facing executives who market and sell to the HR buyer.

We embrace social media at InfluenceHR. We encourage you to share your experience at the event with the world. We also understand that some executives speaking or contributing at the conference may be less comfortable with sharing.

Context: The Next Step in the Marketing Evolution

Lori Wizdo, principal analyst at Forrester Research, has spent more than 30 years in B2B marketing. So when she says we have a big data evolution coming to marketing, you should probably listen. 

Wizdo is one of our keynotes for InfluenceHR and her message is simple: campaign-based marketing has lost its power to find and attract the right buyers for your B2B technology. The reasons are simple: