The weeks are flying by at The Starr Conspiracy — and this week was no different. Without further ado, let's cover what happened in the world this week.

Landing pages are an important part of B2B marketing — 68% of B2B marketers utilizing landing pages for lead generation. This week, we’ve been talking about how to create effective landing pages that will positively affect your brand’s user experience.

The Starr Conspiracy recently published a white paper and hosted a webinar with Brandon Hall Group on the seven trends impacting the HCM space today. To follow up, we put together this interactive infographic highlighting one of the trends — the consumerification of enterprise HCM software.