The Importance of Visual Content in Social Media

The benefits of using visual content in your marketing strategy are remarkable. Brands who incorporate visual content see an increase in traffic, leads, and sharing. For example — on average, publishers who use infographics get 12 percent more traffic than those who don’t.

Six Mistakes You’re Making With Your B2B Social Media Strategy

They say social media is heading toward maturation. They say social is going mainstream. A recent study showed 96 percent of all marketers surveyed are involved in social media in some way. That makes sense to me.

#LAshrm13 — A Social Media Success Story