At The Starr Conspiracy, we're no strangers to content marketing. While we do a lot of work for our clients, it also means treating ourselves like we would our clients. That's why we produce and give away more content for HCM marketers than anyone else.

We're always looking for new ways to add some sizzle to what we recommend for ourselves and our clients. Here's some tips we think about when you want to take your efforts beyond white papers and blog posts.

If you've been twiddling your fingers, wondering when the right time to buy your ticket to InfluenceHR Vegas might be, you can stop. The time is now. Register today. If you wait until tomorrow, you'll be paying more for a show you know you'll want to attend.

Yesterday, SmashFly announced that it secured $9M in funding, led by OpenView Venture Partners. The recruitment marketing platform plans to use the funding to build out product capabilities, as well as sales and marketing resources as they look to expand. George Roberts, the partner from OpenView who will be joining the board, said in the release, “Companies are looking for progressive solutions that move beyond transactional processes by leveraging proactive, data-driven talent recruitment strategies.”